creative brief
During the pandemic, when retail sales became more crucial to the business, Eataly added a summer sale to their marketing calendar. As the senior graphic designer of the corporate marketing department, I was tasked to design the branding, in-store signage system, and digital web banners for the website and third party delivery sites.
![](https://cdn.myportfolio.com/a8490c05-0d73-4c81-9719-6a5866a5752f/d2e96700-8088-4c09-8384-d16003ec59e4_rw_1920.png?h=b438f75d2ccf977cbf6861fdede3d0a9)
![](https://cdn.myportfolio.com/a8490c05-0d73-4c81-9719-6a5866a5752f/74ab18bb-c90b-410a-9c91-6e62350afa1b_rw_1920.png?h=90ed631dcedd2ca9aed9a62d381420e9)
![](https://cdn.myportfolio.com/a8490c05-0d73-4c81-9719-6a5866a5752f/4cb7ea5d-ea1f-4dd7-9ca1-a04301fb1253_rw_1920.png?h=f95565a7cf284c2926f08ba6823df503)
![](https://cdn.myportfolio.com/a8490c05-0d73-4c81-9719-6a5866a5752f/4de3da9b-54c6-40f0-af1e-c850190ac960_rw_1920.png?h=c6672d26a9afdea162c4159e13355a12)
![](https://cdn.myportfolio.com/a8490c05-0d73-4c81-9719-6a5866a5752f/8736b290-21dc-4745-8ab2-048c61ac3cdd_rw_1920.png?h=d4b2d22727a9d089a216a3cc50b7cd63)